E-commerce

Online sales are increasingly regulated, which creates significant challenges for e-commerce entrepreneurs on numerous legal issues. We advise on all of these issues, ensuring that you can focus solely on your core business activities.

We advise on e-commerce regulations regarding data protection, intellectual property, digital transformation, consumer protection law and commercial contract law.

We advise on establishing new e-commerce projects and on auditing existing projects. We prepare the documentation required to comply with regulatory requirements and advise on sales and marketing issues.

How can we help?

Advising on marketing activities, including loyalty and incentive programmes;
Advising on promotional actions and client emailing campaigns;
Preparing or reviewing contracts with business partners (event agencies, marketing agencies, digital agencies, consultants, training companies, SaaS etc.);
Reviewing complaints and withdrawal proceedings;
Managing internet law disputes and consumer disputes.

Selected projects

Advising one of Poland’s largest drugstore chains on drafting the rules for a sale and loyalty programme and auditing regulations on consumer rights protection, providing e-services and personal data protection
Reviewing the marketing activities and drafting documentation (inc. standard T&Cs) for an international sportswear manufacturer
Advising a major brokerage house on whether it could profile the personal data of its clients, in the light of GDPR rules and European recommendations on profiling in industries connected with financial activities
Preparing a nationwide chain of grocery shops and its franchise outlets for an audit by the Personal Data Protection Office and representing the client during that audit
Preparing a voucher sale campaign for a leading gaming console manufacturer
Verifying the multi-jurisdictional regulations of a payment system for online shopping from the perspective of Polish law (consumer rights, prohibited contractual provisions) on behalf of a global issuer of payment cards

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Verifying the terms and conditions of service for a major online exchange office and representing and advising the client during an investigation by the Office of Competition and Consumer Protection
Providing consumer law advice to a company which offers one of the most popular applications for listening to music on computers and mobile devices
Drafting the terms and conditions of an online platform for investors to conclude contracts for brokerage services and consumer information for a company operating a brokerage house

Deals 13.10.2021

SSW advised Mid Europa Partners on its investment in Pigu

Deals 18.06.2021

Our experts

Jakub Jędrzejewski Partner

Jakub Kubalski Partner

Related services

General data protection regulation (GDPR)

Consumer protection law